APAC Market Entry & Localization
Enter APAC markets with people who have done it.
We take brands into new markets: local research, transcreated content that reads native, and media on the platforms each market actually uses.
What's included
Everything in this engagement.
Market Research & Positioning
Demand data, competitor landscape, and a positioning that works locally, before any budget is spent.
Transcreation & Localization
Native-quality content through a reviewed pipeline: terminology glossaries, human sign-off, and tone that survives translation.
Local Channel Strategy
The platforms each market runs on: LINE in Japan, Zalo in Vietnam, Naver in Korea, and the local media that matters.
Localized Web Presence
Market sites and landing pages built, measured, and maintained in the local language.
Launch & Amplify
A phased go-to-market: setup, launch and test, then a feedback loop toward efficient acquisition at scale.
How a market entry runs
Four phases, each with its own gate. You never commit past the next one.
Scan. Before any budget moves, we test the market on data: search demand, competitor presence, price points, and the channels locals actually use. The scan is a fixed-price sprint, and its most useful outcome is sometimes “not this market, not yet.”
Setup. Positioning adapted for the market. The localized site or landing pages built and measured. Content transcreated through the glossary-and-native-review pipeline, so nothing reads like a translation. About a month.
Launch. Two to three months of live campaigns run as tests: creative variants, channel mix, local partnerships, with weekly readouts against the plan.
Amplify. The feedback loop takes over. Spend follows the segments that convert, and the new market gets its own dashboard next to your home market’s.
We have run this arc for a luxury sake brand entering three markets in under two months, and for a decade-old automotive marque running campaigns across APAC. The proof section below has both stories.
Proof
Where this service has won.
TiNDLE Global Launch 67 cities Restaurant launches across APAC, EMEA, and North America in 2 years $100M Series A raised, the largest ever for a plant-based company Gaming / Japan Confidential Japan Gaming Market Entry 7.5M Users in 2 years 18 months To market leadership in the category Luxury Beverage
IWA Sake Ecommerce Acceleration 3 markets Multilingual Shopify storefronts live in Japan, Singapore, and Hong Kong < 2 months From brief to all three markets selling Luxury Automotive FAQ
Questions buyers actually ask.
Which markets do you cover?
We operate from Singapore with people across Japan, Australia, Thailand, the Philippines, Hong Kong, and Myanmar, and have delivered market entries and localized campaigns in Japan, Korea, Vietnam, and across Southeast Asia.
Do you translate or transcreate?
Transcreate. Straight translation reads foreign. Our pipeline pairs AI drafting with native reviewers and a terminology glossary per client, so the result reads like it was written in the market.
Where do we start?
With a market scan: demand data, competitors, channels, and a realistic entry plan. It's a fixed-price sprint, and the launch phases only start if the scan says the market is worth it.
Can you run the local media too?
Yes. Media strategy and buying sit in the same team, so the people who researched the market run the campaigns in it, including local-language search and the market's own social platforms.
What does a market entry cost?
The market scan is a fixed-price sprint. Setup and launch budgets depend on the market and channel mix, and we quote them after the scan, phase by phase, so you never commit past the next gate.